By Sandy Wells
He was just an ordinary kid from Knollwood. But here he is, sitting behind the desk in his spacious office, top dog at the West Virginia National Guard.
That's Maj. Gen. James A. Hoyer, adjutant general of West Virginia, head of the state's highly-regarded and much-deployed Army and Air National Guard.
He credits two factors for his rise to West Virginia's military pinnacle: The caring, familial environment that nurtured him through his formative years and the mentorship of his fatherly predecessor, Maj. Gen. Allen Tackett.
He's playing it forward now, striving to create the same feeling of kinship at the Guard that shaped him in his neighborhood, through Catholic schools and private college and through the relationships developed in the Guard. Giving back, he vows to provide his Guard family with strong role models and ample opportunities to succeed.
Of all his accomplishments, he's especially proud of the Guard's tuition reimbursement program instituted during his tutelage with Tackett. Already considered one of the top performing units in the country, the West Virginia Guard also ranks as one of the nation's best-educated.
An ROTC success story from the University of Charleston, he was teaching at his alma mater and going to grad school when he accepted a job as assistant to the speaker of the House of Delegates. That linked him with Tackett, a Guard lobbyist, and led to his role as understudy for the coveted position he holds today. Tackett passed the torch to his protege in 2011.
Military photos and mementos of all description fill his office. Medals and ribbons galore reflect the drive and dedication of an achiever. He's personable and forthright and obviously passionate about his job.
He deals with heavy stuff, deployment issues, homeland security, disaster relief, dozens of important, ongoing Guard programs. Through it all, he remains ever mindful of his neighborly upbringing and the people along the way who cared about him. Gratitude energizes him.
He's 54.
"I'm a product of my environment. I'm a great example of an average kid who had a good, strong environment focused around my family, neighborhood friends, my schools, the Guard and the people I've served with in the Guard.
"I grew up in Knollwood on the edge of Charleston. Knollwood in the '60s and '70s was like 'My Three Sons,' 'Leave It to Beaver' and 'The Brady Bunch' all rolled into one.
"All the families in that neighborhood were middle class. My dad ran a real-estate business. My grandparents on both sides, the Sodaros and the Restlers, and my parents were great examples of people working hard and just being good folks.
"I had coaches like Elwood Brown and Jim Smolder and Joe Joseph. The most important thing that came out of those coaches was they taught us more about life than sports.
"I went to St. Anthony's Grade School on the West Side in a family environment. Same thing at Charleston Catholic High School.
"My dad's father was in World War I. My mom's dad was in World War II. My uncle, Vince Sodaro, was in World War II, and Uncle Ralph [Hoyer] was in Vietnam and my dad was a Korean War veteran.
"But it wasn't until I got into high school that I started to look at the military. It started with a research project in high school where I looked at my family's military history. I got particularly interested in World War II and Special Operations and the things they did in World War II.
"As I came out of high school, I couldn't sort out what I wanted to do. So I decided to stay close and go to Morris Harvey, now UC.
"At St. Anthony's and Charleston Catholic, I had that nuclear family environment, and UC seemed more aligned to that. The first week of school, I saw this guy walking across campus in a military uniform. I asked what he was doing on campus. He was responsible for the ROTC program and said I should come to class.
"That started my direction in the military. I was majoring in management at UC. After two years in ROTC, I signed up officially. My senior year, we had a convocation and President Ford came. We were getting commissioned as lieutenants. The school president asked President Ford if he would give us our oath of office, so I got my oath from our former commander-in-chief.
"Bill Wooton was in the Legislature and also in the Guard. I worked for him in the Guard. Gen. Jack Yeager, a part of that St. Anthony's-Charleston Catholic group, said, 'Hey, why don't you look at the Guard as opposed to active duty? You can probably do some good things.'
"Bill became majority leader in the House. He asked me to work part-time in the Legislature. He said I could get some good experience. I was in graduate school, but he called the next day and said I really needed to do that. So I went to work for [House Speaker] Joe Albright.
"Partway into the session, Albright asked me to run the office. 'If you do a good job,' he said, 'I will give you a full-time job after the session.'
"The most significant thing to come out of that was meeting my wife. She was a part-time staffer. To this day, I can pinpoint the exact second I fell in love with her. She walked into the office, I looked up, she smiled, and I was done.
"We dated for a short period and got married. We have two kids, both in the Guard. We divorced. I was so focused on the mission and our counter-narcotics program and deployments with Special Forces. I lost focus on balancing family and work, but I got it back. Seven years ago, we remarried. We're good now. She's the balancing force.
"I started out in the Guard in the cavalry but transferred to Special Forces. That's where I met Gen. [Allen] Tackett. We talked about me working in the Legislature and how we needed to work on Guard issues. He said he could use me to make stuff happen. I started working on the vision he had for the Guard.
"I left the Legislature and taught communications and political science and public administration at UC, and ran some special projects.
"One day, Gen. Tackett called and asked me to come to work full time. That was late '97. I flip-flopped, went full time with the Guard and part time at UC for about a year and a half.
"Gen. Tackett and I hit it off. We both wanted to make the Guard strong and make West Virginia a better place. I served as his deputy for five and a half years and he made the recommendation for me to follow him.
"It's hard not to be successful in this job because you have so many talented people. From when I got in the Guard 34 years ago, it is fundamentally different. This is one of the best military organizations in the country. It goes back to the tuition reimbursement program.
"One of the first things I did with Gen. Tackett was go with him to meet with then-Senate President Tomblin and Senate Finance Chairman Oshel Craigo and talk about getting the Guard tuition reimbursement and sell them the story, 'Hey, if you want a best-in-the-country organization, they've got to be educated.'
"Now we have everything from a plumber's certificate to a master's degree and a couple of people in med school. We can put people in med school and they have a 10-year commitment to work in the state as a member of the Guard and a medical professional. That changed us as an organization.
"Seventy-eight percent of our force is either in technical school, completed technical school or completed technical school or college. About 43 percent are in college or have completed college in a state that has a college going rate of 15 percent.
"Another thing is the Mountaineer Challenge Academy, where we are creating that opportunity to help kids who are in difficult situations because they don't have the same environment I grew up in. In 2013, we instituted the high school diploma option. Now we're putting out high school graduates
"It's trying to create those dynamics where you have that same environment where people can be successful that I had. I was just an average kid. By creating those environment opportunities for folks in the Guard to be successful, they will make the Guard in West Virginia successful.
"Growing up in this organization under Gen. Tackett, the focus was to treat each other like family.
"I do town halls with all the units. It takes up a lot of time, but when you have 6,500 people, it's the best way to get to folks. I talk a little bit and then I say, 'What do you guys have on your minds?'
"We still have to be ready to do that military mission, and it's different today, more about irregular warfare and terrorism and asymmetrical threats.
"We've got a unit in Kosovo out working with the population to help them stabilize as a country so we don't create the radicalization that occurs potentially in an unstable country.
"In Kosovo, I met with the Italian general who is the head of Kosovo forces from 30 countries, 700 U.S. soldiers and 700 from the other 29 countries. One of the first things he asked me was, 'Can you send me some more West Virginia people?' That's how good we are.
"A good example of our capability is, who would have thought we would have to respond to a water contamination? We built the method to test for that chemical in water in less than 24 hours with the technical expertise we have.
"We manage the Army's largest tire-assembly facility. We rebuild tires for the Army, partly because we can save the federal government money and we can put 26 West Virginians to work doing it.
"A lot of people in the Guard develop civilian success because of the leadership skills and education and training they got here. I like to think we are producing the next generation of West Virginia's talent and leaders. You look at our metrics, how units are rated, we are one of the best in the country.
"Growing up in Charleston, I remember all the vibrancy of the Diamond department store and Stone and Thomas. My first day of school, my grandparents took me to the Kanawha Valley Bank and opened an account for me. Then they took me up to the Diamond to the cafeteria and bought my lunch, and I thought, 'Man, I'm living the high life.'
"I'd like to see us get back to that level of vibrant community that I saw growing up.
"Being a general and having the title, that's OK. But the best titles I've ever had were Honey, my title as a husband, and Dad, what my kids call me; and Jimmy and Jimbo, what the people call me who influenced me a lot.
"I had an opportunity recently where I could have moved on. But my wife and I decided that I have more to do here. If the next governor decides I've got more to do, I will stick around."
Reach Sandy Wells at sandyw@wvgazette.com or 304-342-5027.